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Yestrday Zed_Comm has become coordination of the Italian press office for Lacoste Eyewear, the line of vision and sun eyewear produced and sold under license by the Charmant Group.
Famous for the quality of its products and their continuous innovation, Lacoste is unparalleled in the sportswear sector.
With top-quality materials and a unique style, the new eyewear collection is inspired by the origins of the Lacoste logo, the crocodile that is the French company’s world-wide symbol. Made to the highest quality standards, the new collection is faithful to Lacoste’s heritage and reflects its extraordinary sporty elegance. Inspired by the classical fashion trends of the Fifties and Sixties, the new Lacoste 2008 collection is the perfect response to the modern dictates of contemporary fashion.
Very distinct colors and shapes are the essential elements linked to comfort and top-quality materials. Genuine charm for cosmopolitans for whom elegance is a life-style without age limit: young and not so young who emphasize their style with refinement and assert their personality with determination. |
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