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Extè Eyewear at Billionaire

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发表于 2016-9-22 14:15:23 | 显示全部楼层 |阅读模式

The Extè eyewear brand produced and distributed under license by Allison S.p.A. is to sponsor the Billionaire 2008 summer June 27 through September 6. The twenty “Billionaire Girls” selected out of hundreds of fabulous candidates will promote the brand at the exclusive beaches in and around Porto Cervo by wearing the models from the latest Extè eyewear sun collection. Billionaire staff will also be wearing them throughout the summer.

The partnership between the Billionaire club and the Extè eyewear brand promises to be a lively affair with its combination of a glam venue, a young brand and a penchant for amazing with new ideas, concepts, shapes and colors.

Set up by Formula 1 team manager Flavio Briatore, Billionaire isn’t just an entertainment paradise and temple to the glitterati, it’s also synonymous with exclusive evenings, impeccable service, refined restaurants, luxurious private rooms and clients at the top of a huge variety of sectors.

The Extè eyewear collection is dynamic… “ex tempore”, ahead of time, as the name itself implies. Its roots lie in clarity, precision and decisive lines, but the imagination that goes into creating new shapes adds the sparkle that makes Extè eyewear stand out from the crowd. The Extè eyewear collection is passionate and energetic, the design is clean but it’s also aggressive and alluring: a benchmark for young and avant-garde consumers.

The first taste of the Billionaire - Extè eyewear summer was the photo shoot at Twiga in Marina di Pietrasanta, an exclusive Versilia club for daytime sunbathing, aperitifs at sunset and night-time dancing on the beach. The “Billionaire Girls” modeled Extè eyewear for the photographs. The occasion was of course televised with forays by Lucignolo and Sipario.





来源:Eyesway
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